Startup Corner

Marketing on a Budget: Low Cost Ways to Promote Your Small Business

Lorna Hordos Marketing on a budget requires your time, creativity, and diligence, but you’ll see that it’s worthwhile work once your efforts begin to pay off. The sooner you start gaining positive attention, the sooner you’ll realize the rewards. Check out the following suggestions for raising brand awareness on the cheap, whether you’re a new… Continue reading Marketing on a Budget: Low Cost Ways to Promote Your Small Business

Startup Corner

DIFFERENTIATING YOUR BUSINESS

BRAD SUGARS Some of the most successful businesses in the world have made their mark by articulating their unique capabilities. FedEx put itself on the map by guaranteeing packages would reach their destinations overnight. Domino's Pizza once promised to deliver hot pizza in 30 minutes or less. Burger King let you "have it your way."… Continue reading DIFFERENTIATING YOUR BUSINESS