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Startup Corner

HOW TO PRICE YOUR SERVICE

Marketing Donut Pricing a service can be trickier than pricing a product.Getting it right means valuing your time and expertise and accurately weighing up customer perceptions. There are many reasons why you might want to review your service prices - perhaps you have received an official accreditation, maybe your overheads have increased or you want… Continue reading HOW TO PRICE YOUR SERVICE

Startup Corner

Reasons Why Your Facebook Adverts Are Not Converting

Last year, I asked this question on Facebook: "Ronke spent $10 on a Facebook Advert. Her advert reached 3000 people and 629 people were engaged (Reactions/Comments). However, she did not sell any of the bags she advertised. She wants to know what she is doing wrong". The responses were really instructive. The responses have been… Continue reading Reasons Why Your Facebook Adverts Are Not Converting

Startup Corner

How to Leverage Online Communities to Grow Your Business

Steve Shideler, CEO of Fan Shop HQ, shares how he transformed two sports-related Facebook pages into an ecommerce company. Find or create a niche online community. See which online communities fit your niche and get involved in the conversations already happening. Shideler says you can then “start repurposing that content and using your voice behind… Continue reading How to Leverage Online Communities to Grow Your Business

Career Talk, Lifestyle Blogs, The Tentmakers, Uncategorized

5 Greatest Myths About Working From Home and Are They True?

Kelly Gurnett  Working from home can be both beneficial and incredibly challenging. Here are 5 common misconceptions about remote work and how it may affect your team. For many of you, the benefits and challenges of working from home have become your reality over the past month. You may feel like you’ve really gotten the… Continue reading 5 Greatest Myths About Working From Home and Are They True?

Lifestyle Blogs, Tales From The Road

Tales From The Road – This Monster Called Corruption

So, I'm in this bus and we got to a bad patch of road. As usual, police are there doing their thing (whatever that is). Our bus driver refused to cooperate with the policeman so Oga police asked the bus driver for his driver's license (who has tried to get theirs in recent times? That's a series of post right… Continue reading Tales From The Road – This Monster Called Corruption